If you have ever tried to register a domain, you have likely encountered the work of Domain Investors. The business model of a domain investor, also known as domaining, is on a basic level, quite simple. Their goal is to find a domain they believe will be in demand and register it for the purpose of reselling it at a profit. Alternatively, if the site generates traffic they may use it for an advertising-filled site that provides no real value to the public, but will generate revenue for the registrant. Domain investors, or “Domainers”, as they are called, register hundreds of thousands of domains for their purposes. They can invest very little per domain, to walk away with a big payday, if they pick a winner.